Stella Mccartney chose to show her pre-summer 2015 collection in the Italian city because she wanted to break with tradition.
Stella Mccartney felt it was the right time to show in Milan.
The British designer has revealed she opted to break with tradition and unveil her pre-summer 2015 collection in the Italian fashion capital last month because she wanted to change things up and see what the city has to offer.
She explained to the Daily Telegraph newspaper: ''It's for two reasons; because we have just refurbished our store here and I wanted to have a look, and because we have these presentations in London or New York and I thought it was time to bring one here.
''The idea of them is to be able to see the collection and have some fun at the same time - to allow yourself to enjoy it all. In the store what's particularly exciting is that it's the first time we have used BAUX Träullit, which is a tile made from recycled wood pulp from Sweden. It's these three guys in a forest, and they make this really exciting material.''
Set in Brera's botanical gardens, the line was peppered with Japanese-inspired dresses, floral prints and structured tailoring, set off with wedges.
The eco-friendly star also divulged how her team makes the brand's faux-leather bags.
She said: ''We use vegetable coatings and materials and we are really pushing boundaries in a sustainable manner without sacrificing style in any way. Half of the women here tonight probably don't even know the bags aren't leather, and I find that very exciting.''
On the same day that Glastonbury welcomed back Margate's adopted sons, The Libertines, Margate itself put on it's very own Leisure Festival as it...
Sheffield's very own all girl group Pretty Fierce are still on a high after the recent release of their debut single - 'Ready For Me'.
Three nights before the end of his current tour Will Varley returned to his home town of Deal to delight a sold out crowd in The Astor Theatre.
With only a few days to go before Portsmouth based songstress and producer WYSE releases her new single, 'Belladonna', we caught up with her to find...
Colorado raised, Glasgow educated and Manchester based Bay Bryan is nothing if not a multi-talented, multi-faceted artist performing as both...
Former Marigolds band member Keelan Cunningham has rediscovered his love of music with his new solo project Keelan X.
Wiltshire singer-songwriter Luke De Sciscio, formally known as Folk Boy, is set to release is latest album - 'The Banquet' via AntiFragile Music on...
Electronic music pioneer and producer Annie Elise says that the release of her first EP - 'Breathe In, Breathe Out' feels "both vulnerable and...