Robin Williams plays an unhinged advertising genius in the new CBS comedy The Crazy Ones, with co-star Sarah Michelle Gellar, and the veteran comedian certainly arrived at the network with a bang this week. After a screening of the new show, CBS Entertainment President Nina Tassler introduced Williams as "the biggest get of the season, actually many seasons," and "one of the defining comedy voices of our time," according to

"Nice to come through the strip club motif," he began. "Welcome to Sugar Daddy's, where old men dance for young girls." Things took an even more unlikely turn when he "likened the upfronts to the Westminster Kennel Club dog show," though noting, "but with more agents, and a little less ass-sniffing."

To be fair to Williams, everyone in the audience appeared to lap it up, especially when he reminded them, "It's been a long time since I've been on TV, 30 years, when there were much simpler upfronts - and a mound of coke." There were further applause when the Hollywood star noted the influx of networks since his last time on television, noting, "And if a little child wants to be transported to the Land Of Make-Believe, there's Fox News." He ended, "Nice to have a job where the checks will clear."

The Crazy Ones is one of five new comedy series ordered by CBS for the 2013-2014 season. A single-camera workplace comedy, it stars Williams as Simon Roberts, the head of a powerful advertising agency with the biggest clients and brands in the world. Even more important to Roberts is having his daughter Sydney (Gellar) by his side, even though she's his exact opposite; focused and organized. 

Watch a teaser trailer for The Crazy Ones: