Rita Ora has admitted there is a long way to go before female artists are treated as equal to their male counterparts in the entertainment industry.
Rita Ora says women in the music industry still have to fight "every day" for equal pay and rights.
The 30-year-old singer-and-actress is proud to have sustained a successful career, but says there is still a long way to go before female stars are treated as equals to their male counterparts.
Speaking to Numero Berlin magazine - of which she is the cover star - Rita said: "We as women are fighting every day to have equal pay, to have an equal voice, to be able to not be judged, to express our femininity in a way where it doesn't undermine our power.
"Those are things that we fight for every day. Gender equality is something that I stand for. I'm very passionate about it.
"I stand by equal rights, I stand by freedom of speech and I stand by women having a boss attitude."
She added: "For me, the defining moment is sustaining my career. Being able to still sit here today, take incredible photos, be able to talk about my career 10 years on.
"I think that's a big achievement for artists. And to be able to sustain something for me and have the next chapter of my life and still be in the business is really amazing."
As well as her chart success, Rita has starred in the 'Fifty Shades of Grey’ franchise, had a cameo in 'Southpaw' alongside Jake Gyllenhaal and voiced Dr. Ann Laurent in 'Detective Pikachu'.
The 'Let You Love Me’ hitmaker also recently bagged a six-figure paycheque for her Queen of JD ad.
Rita stars alongside the likes of Virgil Van Dijk, Aitch, WizKid, Mabel, AJ Tracey and Maya Jama in fashion retail company JD Sports' Christmas campaign.
And the 'Anywhere' hitmaker - who also features in campaigns for homeware brand Terrys and telecoms company EE - earned mega bucks for the gig.
An insider said: “Rita’s a force to be reckoned with in the music industry but when it comes to her personal brand she’s priceless. Companies are clamouring to work with her and the cheques they’re signing will make sure she’s sitting pretty for a long time.
“Her latest contract with JD Sports has landed her a decent six-figure sum, while she signed off easy money deals for ads on social media including with EE and a second collection of her homeware range.
“Rita has more than 22million combined followers on social media and because of her image everyone wants to work with her.”
Nobody is impressed by Demi "coming to the rescue".
Let's leave gatekeeping in 2020.
These are the albums we're looking forward to most this month.
David Bowie poses difficult questions about lack of racial diversity on MTV.
As Gal Gadot's Wonder Woman 1984 seems to be everywhere at the moment we thought we'd take a look back at the wonder women of music back in 1984.
Taylor Momsen radiates some seriously ethereal beauty in the video for The Pretty Reckless' latest single '25'.
The 2020 pop masterpieces that we've had on repeat.
They say that marriage can sometimes destroy a couple's sexual chemistry - but that is...
When Ana and Christian had their first fateful meeting, neither party knew much about the...
Slick direction and meaty performances may be enough for some viewers, but this boxing drama's...
The life of a boxer has never been easy, but for heavyweight champion, Billy Hope...
After all the hype, it's impossible not to expect steam from this adaptation of E.L....
When reserved college girl Anastasia Steele meets mysterious businessman Christian Grey for an interview, she...
Sometimes, a single favour to a friend can end up changing you entirely. When a...
Budding journalist and college student Anastasia Steele has never been the adventurous type in any...
Anastasia Steele is a shy college student who is forced to interview an enigmatic entrepreneur...
When young college student Anastasia Steele meets a mysterious wealthy businessman named Christian Grey, she...
Made in America Festival is an annual music event founded by rapper and businessman Jay-Z...