Into The Storm - the new movie from Steven Quale starring Richard Armitage - is told over a single day and follows the inhabitants of Silverton, who's town is ravaged by an unprecedented onslaught of tornadoes. Whilst most seek shelter, a small team of storm chasers run towards the vortex in a bid to land that once-in-a-lifetime shot.

Into The Storm'Into The Storm' hits theaters on Friday (August 8, 2014)

Told through the eye of the storm chasers, Warner Bros promises that Into The Storm will throw the audience "directly into the eye of the storm to experience Mother Nature at her most extreme" - only, it's a rubbish movie with cruddy dialogue and cardboard characters.

"A good deal of screenwriter John Swetnam's dialogue sounds like auto-corrected exposition, designed to reveal nothing in the way of character," said Michael Phillips of the Chicago Tribune.

"If the protagonists were swapped out for another group of people, Into The Storm would remain more or less unchanged, the only differences being cosmetic," wrote Ignatiy Vishnevetsky of The A.V Club.

"Into the Storm is a visually dazzling update of the disaster film for the YouTube age, but it is marred by contrived characters and icky politics," said Scott Mendelson at Forbes.

Watch the trailer for 'Into The Storm':

"Has a mighty roar when it comes to scenes of mass destruction, the rest is insufferable, pinned between a paint-by-numbers screenplay and a feeble storytelling trend that only encourages filmmaking laziness," vented Brian Orndorf of Blu-Ray.com.

"'Suds in the Cyclone' might be a better title for this old-fashioned disaster movie...but it will probably satisfy those looking for a cinematic roller-coaster ride that requires no thought or emotional investment," wrote Frank Swietek of One Guy's Opinion, offering the slightest glimmer of a compliment.

It all adds up to a pretty dismal 9% on reviews aggregator Rotten Tomatoes. Probably one to avoid when it hits theaters tomorrow (August 8, 2014).