Man's - Acceso Total DVD Goes Gold

Mexican pop rock band, Man, has become the music industry's poster child for its latest direction in the Latin market, the music oriented DVD. The release of Acesso Total and subsequent media push mark a new direction for the music business which in recent months has produced DVD's by such Latin favorites as Spain 's Alejandro Sanz, Guatemalan, Ricardo Arjona, and Chilean rock mainstays, La Ley

The veteran group's DVD, fully titled Acceso Total-Gira Mundial, was released on November 23 rd of 2004, and was recently certified gold by the Recording Industry Association of Artists (RIAA).

Man's - Acceso Total DVD Goes Gold
Man's - Acceso Total DVD Goes Gold

The slick packaged single-disc, which includes a booklet of glossy photos of the band's members along with credit information, documents the group's exploits throughout the world during its 2002-2003 tour in support of its most recent studio effort, Revolucin de Amor (WEA Latina, 2002).

While the group has understandably been a fan favorite in Mexico , the U. S. , and the rest of the Spanish speaking world, since its debut, Falta Amor (WEA Latina) appeared in 1995, the band has also become the darling of European fans, especially those in Spain and Italy . Not surprisingly, group's members exhibit talent in the areas of diplomacy and marketing as well as being sharp musicians and performers on stage, demonstrated quite nicely by footage from Italy showing the band alongside Italian rock icon, Zuchero, playing its most popular international hits.

With superb editing, the DVD offers footage of Man both onstage and backstage including footage from the band member's own cameras during l08 concerts in 28 countries and following the band through its travels, rehearsals, off-time and goof-off time. Also featured on the disc is documentation of the groups environmental efforts with their organization Selva Negra, through which the band acts on behalf of the environment, marine life and the poor, worldwide.

It's been a push by the industry. It's a means for them to offer a variety of new sides of the artists, says Scott Anderson, National Publicist for DBaron Media Relations, Inc. a media relations firm based in Santa Monica which currently represents a virtual who's who of Latino artists including Alejandro Fernandez, Luis Miguel, Shakira, Ozomtli, and Julieta Venegas among many others.

Most of it's pretty good. They have behind the scenes footage, backstage stuff, and videos. It's a different way to hit people. MTV and VH1 hardly play videos anymore' adds Anderson .

With Acceso Total, fans can also catch Man's musical and personal interaction with some of today's biggest personalities both in and out of music including Bono, Carlos Santana, Salma Hayek, Miguel Bos, and Rubn Blades.

Look for Man to enter the studio to write and record a new studio album later this year.

Words:francisco ciriza