Former E.R. star Julianna Margulies has signed up as the new face of cosmetics giant L'Oreal Paris.
The actress will join Eva Longoria Parker, Penelope Cruz and Beyonce as the brand's latest spokesmodel.
The honour comes as Margulies enjoys a career rebirth in hit show The Good Wife.
And she can't wait to utter L'Oreal's famous catchphrase: "I remember the first time I heard 'because you’re worth it'. I was young, and I said to myself, 'When I have money, I will buy beautiful products and feel I’m worth it.'"
She tells, "I always have considered my skin my best beauty asset because I got lucky. I have small pores. I am also very pale so I have stayed out of the sun most of my life."