The actor will pen the script with Ryan Dixon for the World Wrestling Entertainment (WWE)'s own production firm, WWE Studios.

It is not yet known if Gad will also star in the biopic about the flamboyant sportsman, who was known in the ring as Gorgeous George. The charismatic wrestler was a fixture in the industry during the 1940s and 1950s, until a liver condition forced him to retire in 1962, a year before his death.

He was inducted into the WWE Hall of Fame in 2010.