Eminem is to stage a real-life 8 Mile rap battle to find a new star for Vibe magazine.
The Lose Yourself hitmaker played a wannabe hip-hopper, spitting out spontaneous rhymes, in the movie, and now he'll judge a similar contest.
Eminem will handpick the rap hopefuls for the Vibe Verses competition.
Those hoping to be selected for the rap attack are being asked to submit 60-second videos of themselves freestyling over the instrumental track from Eminem's Stan hit.
He says, "Battling is the way I came up, so it's gonna be interesting to watch a rap battle unfold online... MCs better bring it, because I'm watching."
Initial entries are due by 21 April (09) and Eminem will pick the top two finalists by 8 May (09). They will be flown to a special Vibe event, where the winner will be determined by an audience vote.