Cheryl Fernandez-Versini's third perfume Storm Flower Noir will reportedly make her £1.4 million this year.
Cheryl Fernandez-Versini's third perfume is set to earn her £1.4 million this year.
The 32-year-old singer launched Storm Flower Noir in London last week and based on pre-orders, Cheryl is set to rake in the huge amount.
Online beauty retailer Escentual.com CEO Rakesh Aggarwal said: ''Storm Flower Noir is predicted to sell around 350,000 units from now till Christmas. It looks set to be the most successful celebrity perfume launches of the year in the UK.''
He added: ''It's looking like it's going to be even bigger than her previous fragrances, and certainly the hottest fragrance for 2015 and I would anticipate turnover will top £9 million for the range over Christmas - which would see Cheryl earn £1.4 million by the end of the festive season, just from UK perfume sales.''
Cheryl has two other perfumes and with the money from Noir, she will reportedly have made over £4 million from perfume sales alone.
The best selling celebrity fragrance of all time is still White Diamonds by the late Elizabeth Taylor, even though it was launched 20 years ago.
It has sales of around £39m annually.
Meanwhile, Cheryl has insisted she has been more adventurous with this fragrance,
She said: ''I've been more adventurous with the fragrance profile as I have gained more confidence in the creative process. I met with the perfumers in Paris and we worked hard to ensure this new fragrance was both sensual and addictive.''
Cheryl went for a sweet scent and used notes of orange blossom, rose petals, mandarin, pear and rhubarb and brown sugar and sandalwood in the recipe.
Since returning to his musical ventures in 2013, the former Reuben vocalist has become a valuable member of the British alt-rock scene.
Listen to Little Suspicions' debut single 'Wasting All My Time'.
Machine Gun Kelly strays into the pop-punk culture of the mid-2000s with the video for his track 'Forget Me Too' featuring Halsey and Blink-182's...
We're not really sure what we were expecting from Filipino-British singer-songwriter Beabadoobee's debut studio album Fake It Flowers, but it...
In what is probably one of the greatest internet diss tracks of all time, Larray Merritt takes aim at all the YouTube and TikTok stars who have been...
It's impossible not to feel for Justin Bieber after watching the video for his latest single 'Lonely' performed with producer Benny Blanco.
For what is possibly the best queer anthem of the year, King Princess unveils a brand new video starring an AI version of herself.
'Electric Ladyland' was released on this day (October 16th) in 1968.