The South American village of Las Piedras is located just past the edge of nowhere, baking in the sun and providing just the correctly seedy backdrop for a number of Europeans to wallow in their own misery, abusing the locals, and lazing about the saloon, to the pained chagrin of its hapless owner. There's no work, the road doesn't go anywhere, and a plane ticket out it too expensive. It's the kind of place where dead-enders show up after getting kicked out of the Last Chance Saloon, a hole to crawl in to die. The most dashing of the dead-enders is Frenchman Mario (Yves Montand), a dashing and immoral louse who sponges off his hardworking roommate, acts abusively towards his erstwhile girlfriend, the barmaid Linda (played with va-va-voom naïveté by the director's wife Vera Clouzot) and looks cooler than Humphrey Bogart through all of it.
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The beautifully shot advert was released on Sunday and has become a significant hit.
The band re-post his video on their social media page.