Veronika Hyks

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McLibel Review


Very Good
McLibel was "officially" released way back in 1998, but like all good stories, it continues to develop. As I write this in March 2005, there's new footage in the film dating from just a month ago -- though the film does seem to indicate the book has been closed on a very unique case in legal history.

In England, there's a law that gives corporations wide-ranging authority over what can and can't be said about them. It's trivially easy to threaten a libel suit -- which is exactly what happened to Dave Morris and Helen Steel, who were handing out anti-McD's leaflets in 1990. Accusing the company of being unhealthy, unfair to workers, cruel to animals, and other atrocities, Morris and Steel were expected to quickly apologize and promise to cease and desist -- as countless media empires had before them. Not quite. The duo went to court, creating a PR nightmare for Mickey D's.

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