In England, there's a law that gives corporations wide-ranging authority over what can and can't be said about them. It's trivially easy to threaten a libel suit -- which is exactly what happened to Dave Morris and Helen Steel, who were handing out anti-McD's leaflets in 1990. Accusing the company of being unhealthy, unfair to workers, cruel to animals, and other atrocities, Morris and Steel were expected to quickly apologize and promise to cease and desist -- as countless media empires had before them. Not quite. The duo went to court, creating a PR nightmare for Mickey D's.
Continue reading: McLibel Review
The BBC drama starring Aidan Turner returns to BBC One on September 4th.