Rita Ora - Rita Ora Lands Brand Partnership Deal With Adidas

British R&B star Rita Ora is adding shoe designer to her resume after landing a deal with sports giant Adidas.

The fashionable R.I.P. hitmaker has been hired to share her creative vision with label bosses and collaborate on a new line of sportswear, including her own sneaker line.

She announced the news by posting the photo of a simple advertisement which read, "rita ora x 2014 adidas originals brand partnership".

The accompanying caption reads: "We're coming for you world!! The@adidasoriginals family."

She has also given fans a sneak peek at her first creation for the line - a classic shell-toe Adidas shoe with metallic detailing.

She writes, "La!!! When you ever see a Shell Toe with a Metal Toe (sic)? Never! But it's coming @adidasoriginals".

Ora isn't the only star currently working with Adidas - rapper Kanye West recently ditched Nike in favour of signing a new contract with the German brand.


Contactmusic

Tags: Rita Ora

Advertisement

More Rita Ora

Rita Ora Announced As Kylie Minogue's Replacement on The Voice U.K.

Fans of the BBC'S 'The Voice U.K.' were hugely disappointed when Kylie Minogue confirmed she was leaving the singing talent show after just one season...

Rita Ora Replacing Kylie Minogue on 'The Voice' Season 4

Rita Ora will replace Kylie Minogue - who replaced Jessie J - on season 4 of BBC's singing show The Voice. The BBC has announced...

Various Artists - Pepsi Beats Of The Beautiful Game Album Review

It makes absolute logical sense for any company to want to be affiliated with the biggest events in the world, which the football World Cup...

Iggy Azalea - Black Widow ft. Rita Ora Single Review

Iggy Azalea and Rita Ora come together in the new single 'Black Widow', to bring us a song about a failed relationship that causes the...

Advertisement

Iggy Azalea Struggles To Stay On Stage

While the MTV Video Music Awards (VMAs) are clearly prestigious and a desirable addition to any artists’ award collection, it would seem that they are...

Rita Ora And Iggy Azalea Fight The Man In New "Black Widow" Video

Iggy Azalea and Rita Ora have just released their video for Black Widow and it’s basically the weirdest thing you’ll watch this week – music...

Rita Ora Reveals Calvin Harris Purposely Stopped Her From Performing At Teen Choice Awards

Talk about holding a grudge! Rita Ora disappointed her fans when she did not perform her hit track "I Will Never Let You Down' at...

Rita Ora - 'Black Widow' Teaser Video

Iggy Azalea releases a sneak peak for her new track, Black Widow, featuring Rita Ora.

Advertisement

Comments

Rita Ora Newsletter

Subscribe to this news alert service to receive news and reviews on Rita Ora

Unsubscribe | Unsubscribe All