Britney Spears will show people ''how it's done''.
The director for the 31-year-old singer's highly anticipated new video 'Work B***h' is a statement of intent, putting all other artists on notice as she tries to reclaim her pop ''throne''.
Ben Mor told MTV News: ''This one is basically [saying] 'The queen is back and she's about to show all these b*****s how it's done'.
''It's her being really fierce and taking back her throne in a way.''
He described the ''adventurous'' new clip as a dance video, and insisted fans of the 'Scream & Shout' hitmaker will a side of the star they ''haven't seen in a long time''.
He added: ''You're gonna get to see a lot of Britney that you haven't seen in a long time.
''A lot of different wardrobe changes, a lot of different setups ... It's one of the more ambitious Britney videos in a while, I guess.''
After conflicting reports about ticket sales for her upcoming 'Britney: Piece of Me' residency Las Vegas residency, her manager has spoken out and insisted it is already breaking records.
Larry Rudolph previously said: ''This is the best-selling show in the history of Vegas. We have a great thing going here.
''We have a great show we're putting together. We have nothing but green lights ahead of us. We have amazing sales.''