British Censor Board To Rate Online Video
The British Board of Film Classification, the British equivalent of America's MPAA ratings board, is working with the Dutch media regulator NICAM to develop a ratings system for online video, Britain's Guardian newspaper reported today (Friday). BBFC director David Cooke told the newspaper that a traffic light system is being considered that would call on both viewers and video uploaders to provide details about the footage, thereby warning users about questionable user-generated content. The system, reported the Guardian, could be tailored to reflect the sensibilities of different locations, and a test is due to be mounted in Italy soon involving Sylvio Berlusconi's Mediaset Corporation. The newspaper also observed that a number of non-traditional companies have voluntarily sought classification of their material recently, including Netflix, which has applied for a ratings certificate for its online-only productions, including House of Cards.