YouTube, which launched an online movie rental service in the U.S. and Canada in May, has expanded it to include the U.K., Britain's Guardian newspaper reported today (Monday). According to the newspaper, the Google-owned website has sighed "U.K.-specific" deals with Sony, Warner Bros., Universal and Lionsgate. The article did not indicate how the deals are different from those affecting the YouTube domestic site. YouTube has also signed deals with several U.K.-based studios. The entry of YouTube into the British market puts it on a Collision course with Amazon-owned LoveFilm, which currently dominates the market with 1.6 million subscribers.

10/10/2011