Hip-hop mogul Russell Simmons is calling on his fans to design his book cover - and he'll hand the winner a $5,000 (£3,300) cheque.
The star has penned Rich Inside And Out: A Handbook for Life but he's having trouble deciding on a sleeve for the tome - so he's asking online fans to get creative.
In a post on his website, he writes, "I am calling out to all amazing designers and artists to design my book cover! Feel free to be as creative as you would like, so if there are other elements or photographs you would like to use in your design, do!
"I will be choosing my favourite cover and the winner will receive $5,000 cash and $5,000 to a charity of your choice."
The book is set to hit stores in the U.S. later this year (10).