Roland Mouret's affordable collection for Banana Republic has been unveiled with Karolina Kurkova as the face of the campaign.
Roland Mouret's collection for Banana Republic has been unveiled.
The French designer - who announced he was to curate 25 pieces for the popular US-based high street chain in April this year - has revealed the campaign for the collection ahead of its release in August, reports Telegraph.co.uk.
The collection features Mouret's signature body-hugging dresses, as well as skirts, tops, and trousers, in a colour palette ranging from all black and monochrome to vibrant colour-blocking in red and blue, with prices starting at an affordable £35.
The pieces have all been cut in Banana Republic's signature Sloan fabric specifically created to offer a ''magic'' fit by using a unique blend of rich, bi-stretch fabric.
Mouret, 52, said: ''These pieces are multi-functional for the modern woman to wear and accessorize in her own way, making her always ready for life's journey.''
The campaign for the collection is fronted by 'Victoria's Secret' angel Karolina Kurkova - who Mouret has described as a ''great representation'' of a modern woman.
He said: ''(She is) a great representation of women of our time - she's a mother, a model, a businesswoman.''
The collection's dresses are tipped to be a sell-out with frocks retailing from $165, just a fraction of the cost compared to pieces from Mouret's eponymous label.
However, he has previously insisted the collection isn't to be an exact replica of his own luxury line.
He explained: ''It's not a copy of my clothes in a less expensive [version], but the experience of a fitted dress for the Banana Republic customer.''