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Pras - Miami International Film Festival 2015 - Miami Dade College portrait session at The Standard Hotel Miami Beach, Miami International Film Festival - Miami Beach, Florida, United States - Thursday 12th March 2015

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Pras - Airbnb and Roc Nation sports celebration at 40/40 Club - New York, United States - Saturday 1st February 2014

Pras Thursday 19th April 2012 Cletus Bradley single release party at Cafe Entourage in Hollywood

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Jim Brown and Pras - Jim Brown and Pras Miami, Florida - during a sound check at the 944 Miami one year anniversary. 944 Miami celebrates its one year anniversary with one of the biggest fire work displays on Miami beach Saturday 10th May 2008

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Turn It Up Review


Weak
How would you like to be elected king for a day? The enormously talented Ice Cube paved the way for chart-topping rap stars to become media moguls, running his own music and film production company. His explosive talent and shrewd business sense made his success look easy. Wow! Anyone can do this! The market soon became flooded with rap artists vying for movie stardom, not to mention creative control. Most of the stories revolve around familiar "urban gangsta" elements such as tough-talking badasses with flashy threads, fast cars, nickel-plated revolvers and beautiful hoochie-mamas. In sum, well-photographed vanity projects that make the stars feel cool.

Case in point: international sensation Pras co-produced and stars in Turn It Up. It's about, what else, a young man's struggle to escape his life of crime. Redemption is the order of the day. Diamond (Pras) is a talented hip-hop performer who harbors big dreams of cutting his own record, but can't afford the inflated costs of studio time. His mercurial loose cannon of a best friend, Gage (Billboard chart-topper Ja Rule), wants to lend a helping hand, stealing $10,000 from an ill-fated drug runner. Unfortunately, the money financing Diamond's career belongs to a vicious British gangster (Jason Stratham, Snatch, good even when he's coasting) who suddenly takes an interest in stealing the rights to Diamond's record. Things sure are heating up around here.

Continue reading: Turn It Up Review

Turn It Up Review


Weak

Real life hip hop stars Pras and Ja Rule star as an ambitious young rapper and his violent best friend/producer in "Turn It Up," a film spawned by Pras' song "Ghetto Superstar," which appeared on the soundtrack for Warren Beatty's bold political satire "Bulworth."

But while these two recording artists do a sincere and effective job making their characters feel true-to-life and depicting the ugly side of the rap label biz, the movie adheres to a formula of "money, drugs and 'hos" (to quote Ja Rule's character) that is neither ambitious nor bold.

With a pretty standard edge-of-the-ghetto backdrop and a plot concerning what Pras' perfectionist proto-rapper is willing to do to make his dream come true, "Turn It Up" mixes the predictable (a ruthless drug kingpin, a pregnant girlfriend, an absentee father looking for redemption) with a few Hong Kong-style shootouts that making killing look cool as long as you're killing people less moral than yourself.

Continue reading: Turn It Up Review

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Pras Movies

Turn It Up Movie Review

Turn It Up Movie Review

How would you like to be elected king for a day? The enormously talented...

Turn It Up Movie Review

Turn It Up Movie Review

Real life hip hop stars Pras and Ja Rule star as an ambitious young rapper...

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