Poppy Delevigne, Dita Von Teese and Jade Jagger - With the best of UK fashion, food and drink coming together, the German store was transformed into a hub of London culture. The event marked the launch of a nationwide campaign bringing UK brands to Germany. Launching Hoxton Gin across the country in Karstadt stores alongside Germany'st first ever Topshop store, Von Follies by Dita Von Teese and the Rolling Stones Pop-Up Shop, the event was a truly eclectic mix of the best London has to offer. Guests including Dita Von Teese, Poppy Delevingne and Jade Jagger all convened in the VIP Hoxton Gin lounge to see out the evening in the Soho House-esque venue. Jade Jagger wore a beautiful panelled black lace dress and was seen earlier on playfully browsing her father's memorabilia at the Rolling Stone's pop up shop. Also posing for photos by her pop up Jewellery shop, Jade was beaming with pride. Speaking about her new jewellery line Jade told us about her recently opened atelier in Ibiza "it only opened this summer and I'm so pleased, it has been doing really well" When asked about her stay in Dusseldorf she added that she loved where she was staying "because of the little green parrots outside my window", even though they probably wouldn't seem so wonderful early in the morning. Meanwhile Poppy Delevingne chatted away to friends as they enjoyed the Hoxton Gin cocktails on offer. Poppy looked effortlessly chic in skinny jeans and a t-shirt teamed with a denim shirt and studded leather jacket, perfectly representing cool London style. After her tour of the venue and it's many surprises in store such as a very energetic set from renowned German house DJ Fritz Kalkbrenner, Poppy confessed that her ever impressive heels somewhat slowed down the experience. Asked about what she thought of the whole campaign she said "I think it is a great partnership, Germany and London are a great pairing when it comes to fashion" Dita Von Teese commanded the room's attention in her signature glamorous look wearing a pastel - Dusseldorf, Germany - Wednesday 4th September 2013
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