Picture - Elijah Wood, Alicia Keys, Bronson Pelletier, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams and Swizz Beatz

Elijah Wood Keep a Child Alive (KCA) to launch DIGITAL DEATH campaign on December 1st to raise 1 million for those affected by HIV/AIDS. New York, NY (November 30, 2010) –Keep a Child Alive’s (KCA) co-founders Leigh Blake and Alicia Keys announced today the launch of the DIGITAL DEATH campaign as part of KCA’s larger fundraising effort BUY LIFE. Both campaigns were developed by TBWAChiatDay New York. On Wednesday December 1st, World AIDS Day, Alicia Keys, Lady Gaga, Kim Karadashian, Ryan Seacrest, Jay Sean, Swizz Beatz, Serena Williams, Sarah Brown, The Buried Life, Elijah Wood, Janelle Monae, Kimberly Cole, Daphne Guinness and Bronson Pelletier will end their digital lives and sign off from all social networking platforms including Twitter and Facebook in solidarity for those in Africa & India affected by HIV/AIDS. The participating celebrities will not come back online until 1 million has been collectively raised for KCA. Worldwide - 01.12.10


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Serena Williams, Alicia Keys, Bronson Pelletier, Elijah Wood, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Swizz Beatz
Alicia Keys, Bronson Pelletier, Elijah Wood, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams, Swizz Beatz
Elijah Wood, Alicia Keys, Bronson Pelletier, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams, Swizz Beatz
Alicia Keys, Bronson Pelletier, Elijah Wood, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams, Swizz Beatz
Jay Sean, Alicia Keys, Bronson Pelletier, Elijah Wood, Janelle Monae, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams, Swizz Beatz

Photo - Elijah Wood, Alicia Keys, Bronson Pelletier, Janelle Monae, Jay Sean, Lady GaGa, Ryan Seacrest, Sarah Brown, Serena Williams and Swizz Beatz

Caption: Elijah Wood
Keep a Child Alive (KCA) to launch DIGITAL DEATH campaign on December 1st to raise 1 million for those affected by HIV/AIDS.
New York, NY (November 30, 2010) –Keep a Child Alive’s (KCA) co-founders Leigh Blake and Alicia Keys announced today the launch of the DIGITAL DEATH campaign as part of KCA’s larger fundraising effort BUY LIFE. Both campaigns were developed by TBWA\Chiat\Day New York.
On Wednesday December 1st, World AIDS Day, Alicia Keys, Lady Gaga, Kim Karadashian, Ryan Seacrest, Jay Sean, Swizz Beatz, Serena Williams, Sarah Brown, The Buried Life, Elijah Wood, Janelle Monae, Kimberly Cole, Daphne Guinness and Bronson Pelletier will end their digital lives and sign off from all social networking platforms including Twitter and Facebook in solidarity for those in Africa & India affected by HIV/AIDS. The participating celebrities will not come back online until 1 million has been collectively raised for KCA.
Worldwide - 01.12.10
This is a PR photo. WENN does not claim any ownership including but not limited to Copyright or License in the attached material. Fees charged by WENN are for WENN's services only, and do not, nor are they intended to, convey to the user any ownership of Copyright or License in the material. By publishing this material you expressly agree to indemnify and to hold WENN and its directors, shareholders and employees harmless from any loss, claims, damages, demands, expenses (including legal fees), or any causes of action or allegation against WENN arising out of or connected in any way with publication of the material.
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