Is 'Veronica Mars' Kickstarter Cash A Game Changer For The Movie Business?

Is 'Veronica Mars' Kickstarter Cash A Game Changer For The Movie Business?

The CW's acclaimed teen noir drama 'Veronica Mars' is coming back with a bang. When showrunner Rob Thomas announced a Kickstarter project to find $2 million for a feature film, many fans of the best-loved series were probably quietly optimistic, though little more. However, by 8.30am on Thursday, the prospect of a Veronica Mars movie starring original stars Kristen Bell and Amanda Seyfriend was a very real proposition having collected $2.5 million from pledgers.

Getting funding through Kickstarter is becoming a viable option for creative types looking to make their first movie, or record their first album, though Veronica Mars is the largest film the website has ever helped launch. The show's star, Kristin Bell was unequivocal, "If we reach our fundraising goal, we'll shoot the movie this summer," she said. In the pitch video for the movie, the original stars of the series wander around Bell's Hollywood home, wondering how they would make a Veronica Mars movie. 

Other success stories on the fundraising website include Amanda Palmer - the lead singer of The Dresden Dolls - who raised over $1 million to cut her Amanda Palmer & The Grand Theft Orchestra album, despite seeking just $100,000. Elsewhere, video-game Wasteland 2 was funded by Kickstarter, to the tune of $2,933,252. The post-apocalyptic game - originally released by Electronic Arts - is set for release later this year. 

Hollywood is littered with delayed movie projects and scripts put on the backburner, though Veronica Mars' getting the green-light within 24 hours opens up endless possibilities. As Warner Bros - who own the rights to the show - never though Veronica Mars was financially viable, here's a chance for fans to prove the big boys wrong.

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