South African Tv bosses have come under fire for airing a reality show in which slain model Reeva Steenkamp talks about her "exit" from life.
The 30 year old was shot four times in the early hours of last Thursday morning (14Feb13) and her Paralympian sports star boyfriend, Oscar Pistorius, has been charged with her murder.
Now, chiefs at the South African Broadcasting Corporation (Sabc) have been accused of showing insensitivity for screening her post-eviction interview on a show called Tropika Island of Treasure.
In the clip, Steenkamp says, "I think that the way you go out, not just your journey in life but the way that you go out and you make your exit is so important."
Rachel Jewkes, a gender and health researcher at the South African Medical Research Council, accuses Tv bosses of using the model's death in a bid to boost ratings.
She tells Britain's Daily Express newspaper, "There was a big question about whether it should have been shown at all or whether they were trying to get audience ratings off the fact she had died (sic). These sort of quotes don't make you feel any better about the suggestion they are exploiting her death."
However, Sabc bosses defended their decision to screen the episode, claiming they were providing a "fitting tribute" to the slain beauty.
Samantha Moon, the show's executive producer, previously stated, "Reeva was an intelligent, beautiful and amazing woman, and we feel it would be an injustice to keep that unknown from those who did not know her personally."
The episode aired in South Africa over the weekend (16-17Feb13) and a short tribute to the model was screened beforehand.