Tesla -- Operates Without Gas And Without Tv Advertising

Electric car maker Tesla has managed to sell enough cars to send its stock soaring this year -- it's up 300 percent so far -- but it has achieved that success without traditional TV advertising -- indeed virtually without advertising of any sort, Advertising Age observed on Monday. By contrast Nissan spent $25 million to advertise its own electronic vehicle, Leaf in 2012, the trade publication noted, citing a study by Kantar Media. Tesla is relying primarily on the Internet to spread the word about its all-electric vehicles, which are being sold in stores rather than conventional dealerships. Right now, the stores are our advertising, Tesla spokeswoman Alexis Georgeson told AdAge. We're very confident we can sell 20,000-plus cars a year -- without paid advertising. Tesla cars do turn up on television these days, but mostly during news accounts about them. They're selling very few cars when you think about it -- but they are getting an awful lot of buzz, said Jeremy Anwyl, vice chairman of auto consultancy Edmunds.com.



Contactmusic

Tags: Tesla - Stock


Advertisement

Editors Recommendations

New 'Mad Max: Fury Road' Teaser Trailer Hits The Web. It's Insane. [Trailer]

While Mad Max has never been a docile franchise, we were still...

New 'Mad Max: Fury Road' Teaser Trailer Hits The Web. It's Insane. [Trailer]

Drunken Keith Urban fans hospitalised at concert

Chaos ensued at country star Keith Urban’s concert in Mansfield, Massachussetts as many fans...

Drunken Keith Urban fans hospitalised at concert

Jake Bugg - There's A Beast And We All Feed It

A new black and white video for Jake Bugg's song 'There's A Beast And We All Feed It' has now...

Jake Bugg - There's A Beast And We All Feed It Video

Ian Somerhalder And Nikki Reed Get Affectionate At Comic-Con 2014

Apparently Comic-Con is one giant love fest this year, with Ian Somerhalder...

Ian Somerhalder And Nikki Reed Get Affectionate At Comic-Con 2014

Poll: What Do We Think of The Simpsons/Family Guy Teaser Trailer?

Homer and Peter Griffin, Bart and Stewie, Marge and Lois, Lisa and Meg...

Poll: What Do We Think of The Simpsons/Family Guy Teaser Trailer?

The Kooks - Forgive & Forget (Live At Hana Studios)

The Kooks are set to return with their fourth studio album 'Listen' on September 1st 2014 via Virgin...

The Kooks - Forgive & Forget (Live At Hana Studios) Video
Advertisement

Marvel's "Avengers: Age Of Ultron" Trailer Debuted At SDCC And Looked Awesome, Probably.

Marvel kicked off promotion for Avengers: Age of Ultron early at SDCC...

Marvel's

The Hunger Games: Mockingjay Part 1 'Our Leader The Mockingjay'

Katniss Everdeen has survived the latest political disaster of Panem...

The Hunger Games: Mockingjay Part 1 Trailer

Lily Allen's Instagram Prank Might Get Aussie Policeman In Trouble

Lily Allen’s Instagram prank with the help of an Australian police officer could...

Lily Allen's Instagram Prank Might Get Aussie Policeman In Trouble


More recommendations

Advertisement

Comments

Tesla Newsletter

Subscribe to this news alert service to receive news and reviews on Tesla

Unsubscribe | Unsubscribe All