Taylor Swift Fragrance Set To Do Battle With Kanye West's

02 November 2010
Taylor Swift

Picture: Taylor Swift greets fans and promotes her new album 'Speak Now' atop a bus on Hollywood Boulevard Los Angeles, California - 29.10.10

Taylor Swift Fragrance Set To Do Battle With Kanye West's

Taylor Swift, the American country musician who is set to break the first-week sales record for her new album 'Speak Now', will release her own fragrance next year, reports MTV News. The 20-year-old announced yesterday (November 1st 2010) that she has signed a deal with Elizabeth Arden to develop her own line of products.

Swift's fragrance will hit shelves in the fall of 2011, which means it will go head-to-head with Kanye West's fragrance, also due out next year. The rapper is releasing his scent with the US firm 'Parlux' in association with JAY-Z's 'Iconic Fragrances' company. Speaking about her fragrance, Swift said, "Lately I've been having fun experimenting with combining some of my favorite scents, so I'm really excited about working with Elizabeth Arden to develop my own unique fragrance". NEIL KATZ, CEO of 'Parlux' told People Magazine that he was "extremely excited" to begin work on West's project.

West created a wave of controversy in 2009 when he interrupted Swift's acceptance speech after she had won an award at the MTV VMA's, telling the crowd that Beyonce should have been victorious.


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