Rihanna - Rihanna Creates Fashion Line
Rihanna is to create her own fashion line for British high street chain River Island, hich will be available from next year.
Rihanna is to create her own fashion line for River Island.
The 'We Found Love' singer has teamed up with the British high street chain to design a clothing collection, which will be available from next year.
Rihanna said: ''I've been wanting to design my own collection for some time. River Island is the perfect partner for me to collaborate with and working with a British, family-run business also really appealed to me. I find London really inspiring and River Island loves to have fun with clothes. I'm looking forward to working with them and creating something really special.''
River Island chief executive Ben Lewis added: ''We are thrilled to be collaborating with Rihanna and to be the first fashion brand to work with her in this way. Rihanna is a style icon, from street to chic she enjoys her fashion. As soon as we started to work together we knew this was a perfect fit. Rihanna will be designing the collection and we will be sharing our fashion experience with her to develop a range her fans will love.''
Rumours were rife Rihanna was going to work with River Island after she was spotted visiting the chain's head office in London in March.