Record Audience Figures For Apprentice Curtain Raiser

by | 27 March 2008

The first episode of season four of BBC1's The Apprentice earned a record number of viewers last night, unofficial overnight figures have shown.

More than 6.4 million viewers tuned in to watch Sir Alan Sugar fire the first hopeful trying to win a £100,000 job at one of his companies.

The 25 per cent audience share was two million up on the opener for series three last year, which was the first season of The Apprentice to be aired on BBC1 as opposed to BBC2.

In comparison Grand Designs on Channel 4 earned 3.1 million viewers, while 2.2 million and 1.7 million watched ITV1's Rock Rivals and Extraordinary People: The Man with No Face on Five respectively.

The Apprentice's record viewer haul came despite the attraction of live international football on Sky Sports 1 as England played France in Paris with David Beckham winning his 100th cap.

But The Apprentice is already over for one hopeful. Trainee barrister Nicholas De Lacy Brown received his marching orders after playing a major role in the debacle that was the boys' team managing to spend all day selling fresh fish for just a £32 profit.

He sealed his fate in the boardroom by claiming the team had been split into two camps of "educated" and non-educated candidates.

"I feel a mixture of disappointment at being the first to go and relief to be out of there," the 23-year-old said afterwards.

"I am glad to have saved my reputation which I will need to become a lawyer.

"Sir Alan and I were like chalk and cheese and I felt like a fish out of water if you'll excuse the pun."


27/03/2008 13:40:39


Contactmusic

Tags: The Apprentice - Sir Alan Sugar - Channel 4 - David Beckham


Editors Recommendations

Is The Cannes Palme d'Or Heading David Cronenberg’s Way for 'Map to the Stars'?

The Cannes Film festival is sneaking up fast. The Oscars felt like they were 8 minutes ago...

Is The Cannes Palme d'Or Heading David Cronenberg’s Way for 'Map to the Stars'?

CounterPoint Festival 2014 To Feature Hometown Return of Outkast

Next weekend's CounterPoint Festival will be the event's first year at a new 5000-acre site, featuring...

CounterPoint Festival 2014 To Feature Hometown Return of Outkast

'The Amazing Spider-Man 2' - Not Perfect, But Really, Really Fun

Superhero movies have been striving towards the almost unobtainable goal set...

'The Amazing Spider-Man 2' - Not Perfect, But Really, Really Fun

Ricky Gervais is "Hooked" on David Brent Again - Former Paper Merchant To Return

A return for David Brent has been mooted ever since the character was wheeled...

Ricky Gervais is

This Labor Day, Jay Z Is Bringing "Made In America" To Downtown Los Angeles

Jay Z and the Mayor of Los Angeles Eric Garcetti have announced that the rapper’s...

This Labor Day, Jay Z Is Bringing

Anna Wintour wants 'more exclusive' Met Ball 2014

The editor-in-chief of US VOGUE magazine is reportedly determined for the annual...

Anna Wintour - Anna Wintour wants 'more exclusive' Met Ball 2014

'Mrs Doubtfire' Sequel Will Be Made 21 Years After The Original

The comedy classic 'Mrs. Doubtfire' is reportedly set to return to the big-screen...

'Mrs Doubtfire' Sequel Will Be Made 21 Years After The Original

'Of Mice And Men' Brings Out Broadway Talents Of James Franco, Chris O'Dowd

Of Mice And Men premiered on Broadway last night, giving critics a chance to cast...

'Of Mice And Men' Brings Out Broadway Talents Of James Franco, Chris O'Dowd

Sofia Vergara On Her Menage a Trois in Woody Allen's 'Fading Gigolo'

Sofia Vergara has been speaking about her nerves at shooting a ménage a trois with...

Sofia Vergara On Her Menage a Trois in Woody Allen's 'Fading Gigolo'


More recommendations

Comments

The Apprentice Newsletter

Subscribe to this news alert service to receive news and reviews on The Apprentice

Unsubscribe | Unsubscribe All