Oy! The Horror!
Summer is going out with a whimper at the box office, unless you're easily scared. In that case, it could be going out with a few shrieks as the Jewish-themed horror flick The Possession takes over possession of first place on Labor Day weekend. That, at any rate, is the prediction of most box office pundits, who see the film, originally titled Dibbuk Box, besting two other arrivals, Lawless and The Oogieloves in the BIG Balloon Adventure . The consensus among forecasters is that The Possession will attract about $20-25 million in ticket sales, while Lawless will manage to bring in about $10-15 million. As for Oogieloves, well some are predicting that it may test the record for an all-time low for a film in wide release, set in 2008 by the animated Delgo , which grossed just $511,920 at 2,160 theaters. Taking advantage of the hoopla surrounding the Republican Convention, the expanding anti-Obama documentary 2016 Obama's America may come in ahead of some of the more standard fare. Given its solid performance last week and its addition of 700 theaters this week, the experts say it could wind up with $12-15 million. And Disney is giving audience a last chance to see two of its biggest hits of the year, The Avengers, from its Marvel division, and Brave, from its Pixar division, on the big screen for the last time before the two films are released on DVD and Blu-ray. With so little else of interest to attract moviegoers, their reprise on nearly 2,000 screens each could further inflate their already impressive grosses. ( The Avengers has earned nearly $1.5 billion worldwide and is the third-highest-grossing film of all time, behind Avatar and Titanic .)