New ITV Logo Taken To Town On Twitter; Some Of The Best

ITV's rebranding, the biggest of its kind undertaken by the company for 11 years, includes a major redesign of their logo, but it hasn't gone down well, and has been the target for some twitter slack.

@famousmales congratulatet his six-month-old nephew for designing the logo "using only wax crayons and some sick", in a twitter-quip. @WelshDalaiLama tweeted: "This is either the most complicated product you can buy at Ann Summers OR it's the new ITV logo. Can't decide which." @TheMediaTweets said: "Leading opinions on ITV logo: 1) It looks like a bum 2) Looks like a kid did it 3) It's still better than London2012" and @mikeshaw101 wrote: "The new ITV logo looks like something a local charity would use after Debbie in marketing goes on a half-day photoshop course." Here at Contact Music, we can't see what all the fuss is about. 

ITV Group Director of Marketing and Research, Rufus Radcliffe said of the new look: "In an ever more crowed market place, both domestically and internationally, the need for a modern, flexible brand identity that connects with our viewers and customers has never been more important." Sounds like management jargon, and there's more: "We are really excited to soon be unveiling a new identity that is as up-to-date, and relevant as our content. Big, bold and creatively ambitious, it will be true to our DNA as a brand at the heart of popular culture."

It's been a pretty good year for ITV, with Jonathan Ross starting his new talk show and their reality show The Only Way is Essex going from strength to strength.


Contactmusic

Tags: Jonathan Ross


Editors Recommendations

'X-Men' Director Bryan Singer Sued For Alleged Sexually Assaulting 17 Year-Old Boy

Bryan Singer, who is a director, producer, and writer of more than 15 productions...

'X-Men' Director Bryan Singer Sued For Alleged Sexually Assaulting 17 Year-Old Boy

Jenny McCarthy Debuts Giant Rock (Oh, And Engagement) On "The View"

Congratulations to Jenny McCarthy and Donnie Wahlberg, who are engaged now, according...

Jenny McCarthy Debuts Giant Rock (Oh, And Engagement) On

Who Was The Mastermind Behind Game Of Thrones' Purple Wedding?

Yikes, GoT fans! Was Sunday night’s episode of Game of Thrones even more shocking...

Who Was The Mastermind Behind Game Of Thrones' Purple Wedding?

Miley Cyrus' Hospital Stay Extended Over Severe Allergic Reaction

It might be a while until Miley Cyrus is back on her grind (or her twerk, as the case...

Miley Cyrus' Hospital Stay Extended Over Severe Allergic Reaction

Is Tom Hardy The Right Choice To Play The Next Bond?

Tom Hardy has been the public’s number one choice to replace Daniel Craig...

Is Tom Hardy The Right Choice To Play The Next Bond?

Lorde Finally Meets Baseball Star Who Inspired Hit Track 'Royals'

Lorde burst onto the world's music scene last summer with her smash hit 'Royals.'...

Lorde Finally Meets Baseball Star Who Inspired Hit Track 'Royals'

Jay Z Announces Second Budweiser Made in America Music Festival To Be Held In Los Angeles

Jay Z is one of the music's most successful entrepreneurs and he is now making...

Jay Z Announces Second Budweiser Made in America Music Festival To Be Held In Los Angeles

AC/DC Aren't Retiring After All, It's Just One Band Member

Finally, after three whole days of unchecked speculation online, AC/DC have...

AC/DC Aren't Retiring After All, It's Just One Band Member

Lady Gaga Startling Unedited Versace Ad Snaps Leaked

Lady Gaga has become the latest celebrity to find themselves in the middle...

Lady Gaga Startling Unedited Versace Ad Snaps Leaked


More recommendations

Comments

Jonathan Ross Newsletter

Subscribe to this news alert service to receive news and reviews on Jonathan Ross

Unsubscribe | Unsubscribe All