Nbc Cuts Legendary Closing Ceremony Acts To Plug New Show

For a time it seemed as if NBC had seen the error of its ways by agreeing to stream the closing ceremonies of the London Olympics live on Sunday afternoon. And then it appeared to undo all the good will that it had created by interrupting its evening broadcast of the ceremony to preview its upcoming sitcom, Animal Practice . The telecast effectively blacked out the performance by the legendary British rock bands The Who, the enormously popular band The Muse, and Ray Davies, who was the lead singer of the Rock and Roll Hall of Fame group the Kinks. What NBC needed, wrote Ed Masley, the Arizona Republic 's pop music critic, was someone "with the slightest understanding of the history of British pop to edit the Olympic closing ceremony." If that had happened, he wrote, "we could have seen Ray Davies, the most quintessentially British of British Invaders, performing the most quintessentially British song we would have heard all night, 'Waterloo Sunset.'" But would NBC's strategy produce big ratings for its new series? After all, people had complained about the lack of live coverage during primetime, yet the network's telecasts drew record ratings for a non-U.S. Olympics. Actor Nate Barlow thought not, tweeting, "Why #nbcfail ranks last no better way to turn people off a new show than to preempt @thewho & other rock legends for it."



Tags: NBC - Dwayne Johnson - Muse - Ray Davies - Rock And Roll Hall Of Fame - The Kinks - The Who


More Nbc

Bad: NBC Cancels 'Emerald City', Worse: Production Hadn't Even Started

You've really got to feel sorry for the production team that probably thought they had decent jobs in the pipeline after NBC announced plans for...

Allegations of sexual harassment at Comic-Con

A group of young women from Philadelphia that founded a website titled ‘Geeks for CONsent’ has gathered nearly 2,600 signatures from attendees at Comic-Con this...

Matt Lauer's 'Today' Show Contract Extended By NBC

Matt Lauer's contract with NBC's Today show has been extended, laying rumours to rest surrounding his dismissal. The network received a number of complaints after...

Bode Miller Interview Was Rough, But Go Easy on Christin Cooper

The internet exploded into a ball of molten indignation on Sunday night (February 16, 2014) after NBC interviewer Christin Cooper pushed skier Bode Miller so...


Former NBC News Anchor Tom Brokaw Diagnosed With Bone Cancer

Former longtime NBC news anchor Tom Brokaw is unfortunately suffering from a form of bone marrow cancer.Last summer, the 74 year-old was diagnosed with multiple...

Michael J. Fox's Sitcom is Cancelled Due To Poor Ratings

Michael J. Fox’s foray into the world of sitcom is looking like a short-lived affair. NBC confirmed last night (Feb 5) that the show –...

NBC To Follow 'Sound Of Music' Success With Live Performance Of 'Peter Pan'

NBC will hope to emulate the success they had over the 2013 seasonal period when they aired a live performance of The Sound of Music...

NBC Expects 'Parks & Recreation' Renewal, With Other Shows Still In Limbo

NBC have teased at what shows they are due to renew and which they are likely to drop from their schedules at the TCA press...



NBC Newsletter

Subscribe to this news alert service to receive news and reviews on NBC

Unsubscribe | Unsubscribe All