Mark Ronson's Krafty Tour
Mark Ronson hopes his forthcoming tour will be ''somewhere between Kraftwerk and James Brown''.
Mark Ronson wants his tour to be "somewhere between Kraftwerk and James Brown".
The producer has just made his third album - 'Record Collection', under the name Mark Ronson and The Business International - and said when he takes it on the road he wants to strike a balance between the showmanship of the Godafther of Soul and the functionality of the German electronic music pioneers.
Mark, 35, told newspaper the Yorkshire Evening Post: "It's a massive ambition but with the tour we wanted to offer something somewhere between Kraftwerk and James Brown. I don't think anyone else is doing that - or perhaps could do that."
He also said that while the record employs the use of many synthesisers, he put a lot of effort into making sure this wasn't done in a kitsch way.
Mark added: "What I wanted to show on this record, using synth and stuff like that, is that you don't have to be part of a quasi-80s revival, you know.
"There are some great bands around bringing synth to life, but I wanted to use synths and play music in a more conventional band way."
'Record Collection' is released next Monday (27.09.10), when Mark will also begin his tour of the UK.