Louis Vuitton - Louis Vuitton To Create Fragrances

Louis Vuitton is planning to create its own fragrance.

The French fashion house has reportedly acquired the services of third-generation perfumer Jacques Cavallier-Belletrud - who is thought to be starting work at the company in January - with a view to entering the scent market.

Jacques has worked on popular fragrances L'Eau d'Issey, Jean Paul Gaultier Classic, Dior Addict, Poeme by Lancome, Stella by Stella McCartney and Cinema by Yves Saint Laurent - and he was awarded the Prix François Coty Parfumeur accolade in 2004.

According to WWD, Louis Vuitton - which is yet to confirm details of the launch - is thought to have been investigating rare flowers in France that could be used as elements of its scent.

The French brand's creative director Marc Jacobs has long expressed a wish for the company to enter the fragrance market and in June he hinted the fashion house is "working on" a perfume.

He said: "There's no Vuitton Beaute. At this moment, there is no fragrance although we're working on that."

Marc entered the Fragrance Foundation's Hall of Fame in 2009 after the success of his eponymous brand's family of fragrances, including Lola, Bang and Daisy.


Contactmusic

Tags: Louis Vuitton - Jean Paul Gaultier - Marc Jacobs - Stella Mccartney - The Fashion - YVES SAINT LAURENT


Advertisement

Editors Recommendations

Kiefer Sutherland Issues Professional Response To Freddie Prinze Jr.'s "Unprofessional" Criticism

The 47 year-old actor only had fond memories of working with Prinze Jr...

Kiefer Sutherland Issues Professional Response To Freddie Prinze Jr.'s

Jessie J's New Single "Bang Bang" Is A Summer Playlist Staple

Ariana Grande is checking off rap babes to collaborate with one by one...

Jessie J's New Single

Reason #23435 To Like Chris Pratt - "Guardians Of The Galaxy" Star Connects With Fans At Charity Screening

Chris Pratt may just be the best human – in Hollywood, anyway. The Guardians...

Reason #23435 To Like Chris Pratt -

Zayn Malik told to kill himself after controversial tweet

One Direction’s Zayn Malik has attracted enormous criticism on Twitter after simply...

Zayn Malik told to kill himself after controversial tweet

La Toya Jackson - Feels Like Love

La Toya Jackson is re-booting her showbiz career with a brand new music video for latest single...

La Toya Jackson - Feels Like Love Video
Advertisement

Quentin Tarantino Confirms That 'The Hateful Eight' Will Be Made For Big-Screen

Quentin Tarantino seems to have had a change of heart against the individuals...

 Quentin Tarantino Confirms That 'The Hateful Eight' Will Be Made For Big-Screen

Allegations of sexual harassment at Comic-Con

A group of young women from Philadelphia that founded a website titled...

Allegations of sexual harassment at Comic-Con

Ashton Kutcher And Mila Kunis Are Set To Tie The Knot Next Year

Excited fans first heard the news that former 'That 70's Show' co-stars...

Ashton Kutcher And Mila Kunis Are Set To Tie The Knot Next Year


More recommendations

Advertisement

Comments

Louis Vuitton Newsletter

Subscribe to this news alert service to receive news and reviews on Louis Vuitton

Unsubscribe | Unsubscribe All