Keira Knightley's Chanel Ad Banned For Being 'Too Sexy'

Keira Knightley is someone who exudes sexual appeal by the bucket-load, so when an advert featuring the tantalising actress is deemed 'too provocative to be shown on TV' then you better believe that the advert does just what it says on the tin.

Knightley's advert for the fragrance Coco Mademoiselle from Chanel features the Anna Karenina star unzipping her clothes as she enters a room, before lying on a bed, naked but for a sheet and then crawls towards a photographer and appears to be about to kiss him when she puts her finger to her lips and says 'lock the door' (yeah, thats pretty sexy). Whilst most would celebrate this commercial, some are not so enthused about it and this backlash reached it's highest ebb when shown during the ad-break during a recent showing of Ice Age 2.

The Advertising Standards Authority received a number of complaints after the airing of the ad during the airing of the children's film, including one who contested that the advert "was not suitable to be broadcast during a film that was likely to appeal to children, because she believed it was overtly sexual". However Chanel have hit back at the complaints, commenting that the ad had already appeared during daytime time slots and Ice Age 2 was chosen as a fitting slot because it included sharp humour and involved recognised celebrities as voice actors, having a clear appeal to adults. The fashion powerhouse went on to contest that Keira was not overtly sexual and her telling the photographer to "lock the door," because that scene was merely a distraction as the next shot showed that the actress had fled.

Chanel have added that no-one has complained to them directly about the advert, whilst Clearcast, the organisation that gives advice on the airing of commercials, has backed Chanel's response.


Contactmusic

Tags: Keira Knightley - CHANEL


Advertisement

Editors Recommendations

"Fifty Shades Of Grey Trailer" Reaches Viral Status: Most Watched Trailer Of 2014

If you’re not a Fifty Shades of Grey fan, that’s ok, apparently the...

Actors That Just Can't Stand The Sight of Each Other

Recently, Freddie Prinze Jr. revealed that he thought Kiefer Sutherland was ‘the most...

Actors That Just Can't Stand The Sight of Each Other

Introducing Magic, The Band Behind This Summer's Hit, 'Rude'

You've heard the song on the radio. People are humming it anywhere...

Introducing Magic, The Band Behind This Summer's Hit, 'Rude'

Jessie J, Ariana Grande, and Nicki Minaj Link Up For 'Bang Bang' Single

What happens when three of the biggest names in pop music all have...

Jessie J, Ariana Grande, and Nicki Minaj Link Up For 'Bang Bang' Single

Everybody Wants A Piece of Chris Pratt, Guardian of The Galaxy

It’s been a well-documented rise to fame for Chris Pratt – the guy who used...

Everybody Wants A Piece of Chris Pratt, Guardian of The Galaxy

The Best Movie Trailers To Emerge From Comic-Con 2014

The San Diego Comic-Con may be over but the buzz surrounding its contents is only just...

The Best Movie Trailers To Emerge From Comic-Con 2014
Advertisement

Sharks And Absurdity Descend On NYC In "Sharknado 2: The Second One"

As unfortunate as the idea of Sharknado 2 sounds, it’s happening. Let that...

Tara Reid - Sharks And Absurdity Descend On NYC In

Orlando Bloom and Justin Bieber Scuffle

Orlando Bloom and Justin Bieber are reported to have clashed on a night out on the island of Ibiza...

Orlando Bloom and Justin Bieber Scuffle

Chris Martin And Gwyneth Paltrow Spotted Together At Film

Chris Martin and Gwyneth Paltrow were seen together at a movie screening on Monday...

Chris Martin And Gwyneth Paltrow Spotted Together At Film


More recommendations

Advertisement

Comments

Keira Knightley Newsletter

Subscribe to this news alert service to receive news and reviews on Keira Knightley

Unsubscribe | Unsubscribe All