Imax Alters One-film-in-all-theaters Policy In China

Following a public furor over the decision to screen The Life of Pi on IMAX screens in China for just one week, IMAX has decided to end its policy of screening only one film at a time on all its screens in the country, the Beijing News reported on Tuesday. The newspaper observed that while only 10 IMAX screens existed in China in 2010, the overwhelming success of James Cameron's Avatar that year produced a clamor for additional screens, which now number 112 -- 100 of them in the commercial marketplace and the other 12 in educational and institutional settings -- ranking China behind only the United States in the number of IMAX screens installed in multiplexes. Some 127 additional IMAX screens are reportedly under construction.


Contactmusic

Advertisement

Editors Recommendations

Contrary To Her Song Lyrics, Lana Del Rey Worked Her Way To The Top

Lana Del Rey is no stranger to vicious rumours, but she definitely did not...

Contrary To Her Song Lyrics, Lana Del Rey Worked Her Way To The Top

Weird Al Scores First U.S Number 1 With New Album

The album was released only one week ago and sold 103,000 copies to secure the top...

Weird Al Scores First U.S Number 1 With New Album

Peaches Geldof's Cause of Death Confirmed as Heroin Overdose

The second daughter of musician Bob Geldof, Peaches Geldof was thrust...

Peaches Geldof's Cause of Death Confirmed as Heroin Overdose

Robert Downey Jr.IS Iron Man... But For How Long?

You know who he is. Robert Downey Jr.’s involvement in the Iron Man franchise has been...

Robert Downey Jr.IS Iron Man... But For How Long?

Hercules Extended Trailer

Following his deadly ordeal of being put through the Twelve Labours by his father Zeus and his...

Hercules Trailer

Miley Cyrus Appears in Pharrell's New Video 'Come Get It Bae'

Cyrus also features on the track's vocals, and -perhaps most shockingly of all- resists...

Miley Cyrus Appears in Pharrell's New Video 'Come Get It Bae'
Advertisement

That Time Snoop Dogg Puffed Mary Jane at The White House

Snoop Dogg has joined Willie Nelson as weed-loving musicians who have smoked...

That Time Snoop Dogg Puffed Mary Jane at The White House

Gershwinner: Our Top 5 Billy Joel Songs

Billy Joel has long been regarded as one of music’s finest songwriters but it will soon be all more official...

Gershwinner: Our Top 5 Billy Joel Songs

Rob Reiner's 'And So It Goes' Is A Safe Bet At The Cinema This Weekend

Fresh from the critical and box office success of Behind The Candelabra, for...

Rob Reiner's 'And So It Goes' Is A Safe Bet At The Cinema This Weekend


More recommendations

Advertisement

Comments

Newsletter

Subscribe to this news alert service to receive news and reviews on

Unsubscribe | Unsubscribe All