Idol Gives Back -- Its Audience
10 April 2008
Idol Gives Back -- Its Audience
The second annual American Idol charity show, Idol Gives Back, saw
its audience decline from last year Wednesday night even as an all-star list of personalities
appeared on the show, urging viewers to help the disadvantaged at home and overseas. The
primetime portion of the show between 8:00 p.m. and and 10:00 p.m. (it began at 7:30
p.m.) averaged 17.5 million viewers versus last year's 26.9 million. The final hour
averaged 18.1 million. Among those pitching for contributions were Brad Pitt, Fergie,
Miley Cyrus, Tyra Banks, David Spade, The Jonas Brothers, Reese Witherspoon, Gloria
Estefan, Billy Crystal, Victoria and David Beckham, Bono, and former Idol contestant
Daughtry, now a recording star in his own right. So many entertainment celebrities participated
that the three major presidential candidates, who had each taped appeals, were bumped
to tonight's (Thursday) special telecast. (New York Times TV critic Alessandra
Stanley commented, "Idol Gives Back would have given the politicians an opportunity
to link themselves to the stronger allure of celebrities and their high-wattage charitable
causes. But American Idol producers evidently felt that the candidates didn't
have the same cachet.")
10/04/2008
Contactmusic
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