Helen Mirren Gets Paid Well To Keep Fit

Dame Helen Mirren was paid £500,000 to advertise a keep-fit video game.

The 65-year-old actress received the staggering sum for just two days work shooting the commercials for the Wii Fit Plus title which encourages owners of Nintendo's motion controlled console to shed the pounds from the comfort of their own home.

The company insisted on Helen for the campaign because they believe her glamorous look and svelte figure will attract over-50s to the game.

A friend of the Oscar winner said: "Nintendo insisted they wanted Helen and no one else. They wanted an older, more attractive woman to show that the Wii isn't just for children."

The game allows users to undertake a variety of exercises including yoga and aerobics and sets individuals weight loss goals as well telling you your BMI.

In the TV advert Helen is seen using the game and praising the amount of exercises available, saying: "You need never get bored as every day you can tailor a new workout."


Contactmusic

Tags: Helen Mirren - The Company - The Game - Wii


Editors Recommendations

'X-Men' Director Bryan Singer Sued For Alleged Sexually Assaulting 17 Year-Old Boy

Bryan Singer, who is a director, producer, and writer of more than 15 productions...

'X-Men' Director Bryan Singer Sued For Alleged Sexually Assaulting 17 Year-Old Boy

Jenny McCarthy Debuts Giant Rock (Oh, And Engagement) On "The View"

Congratulations to Jenny McCarthy and Donnie Wahlberg, who are engaged now, according...

Jenny McCarthy Debuts Giant Rock (Oh, And Engagement) On

Who Was The Mastermind Behind Game Of Thrones' Purple Wedding?

Yikes, GoT fans! Was Sunday night’s episode of Game of Thrones even more shocking...

Who Was The Mastermind Behind Game Of Thrones' Purple Wedding?

Miley Cyrus' Hospital Stay Extended Over Severe Allergic Reaction

It might be a while until Miley Cyrus is back on her grind (or her twerk, as the case...

Miley Cyrus' Hospital Stay Extended Over Severe Allergic Reaction

Is Tom Hardy The Right Choice To Play The Next Bond?

Tom Hardy has been the public’s number one choice to replace Daniel Craig...

Is Tom Hardy The Right Choice To Play The Next Bond?

Lorde Finally Meets Baseball Star Who Inspired Hit Track 'Royals'

Lorde burst onto the world's music scene last summer with her smash hit 'Royals.'...

Lorde Finally Meets Baseball Star Who Inspired Hit Track 'Royals'

Jay Z Announces Second Budweiser Made in America Music Festival To Be Held In Los Angeles

Jay Z is one of the music's most successful entrepreneurs and he is now making...

Jay Z Announces Second Budweiser Made in America Music Festival To Be Held In Los Angeles

AC/DC Aren't Retiring After All, It's Just One Band Member

Finally, after three whole days of unchecked speculation online, AC/DC have...

AC/DC Aren't Retiring After All, It's Just One Band Member

Lady Gaga Startling Unedited Versace Ad Snaps Leaked

Lady Gaga has become the latest celebrity to find themselves in the middle...

Lady Gaga Startling Unedited Versace Ad Snaps Leaked


More recommendations

Comments

Helen Mirren Newsletter

Subscribe to this news alert service to receive news and reviews on Helen Mirren

Unsubscribe | Unsubscribe All