Glastonbury Organiser Wants To Attract More Kidsby Contributor | 13 July 2007
The organiser of Glastonbury festival has unveiled plans to attract more teenagers to next year's event.
Michael Eavis claims that too high a proportion of the 180,000 people who attended last month's festival were in their 30s and 40s.
Speaking to BBC Somerset, Mr Eavis revealed that he intended to attract between 30,000 and 40,000 young people in 2008 by making more tickets available by phone.
Tickets for this year's Glastonbury, which sold out in less than two hours, were available exclusively online.
"The problem with the clientele at the moment is that they're becoming a bit older and a bit more clever and they've got the gear to buy the tickets as they have fast access to the ticket system and can buy more," he said.
"These people are perfectly nice and adorable, but we want the late teens because they help to make the character of the festival so it's really important to get them on board."
On why he intends to attract more teenagers to Glastonbury 2008, Mr Eavis elaborated: "We're trying to get the youngsters back the 16-, 17- and 18-year-olds because numbers were down this year.
"Younger people have more spunk and really add to the character of the festival that's how it always used to be."
This year's Glastonbury, which saw headline sets from Arctic Monkeys, the Killers and the Who, was overall regarded as a triumphant success, despite torrential rain turning the 900 acre farm into a mud-bath.