Disney Testing New Theme-park Waters
The Walt Disney Co. is planning to turn another one of its theme-park rides into a movie. Today's (Thursday) Hollywood Reporter reported that Disney Pictures is developing a film version of Jungle Cruise, one of Disneyland's original "E-ticket" rides. The studio has had mixed results in turning its Magic Kingdom rides into magic at the box office. Although Pirates of the Caribbean has produced the biggest grosses in the studio's history, the 2004 movie The Haunted Mansion was generally regarded as a disappointment. The $90-million movie earned less than $25 million in its debut and wound up with about $75 million domestically, while Disney's Country Bears bombed in 2002 with just $17 million.