Despite Oscars, There's A Lot Of Life In Walking Dead

Not even the Oscars could put a serious dent in the ratings for AMC's The Walking Dead. While the Academy Awards telecast produced its best ratings in three years -- with 40.4 million viewers tuning in -- the zombie series managed to attract more than 11 million viewers -- about even with the previous week. Moreover, it remained the most-watched scripted program for the week among the 18-49 age group, the demographic targeted by most advertisers, coming out ahead of every scripted program on broadcast TV. AMC said on Tuesday that largely as a result of the show's popularity, its ad revenue increased 16 percent to $157 million in the fourth quarter. In an interview with today's (Wednesday) Wall Street Journal, Brad Adgate, head researcher at Horizon Media, said, We're starting to see that cable has caught up to broadcast and even surpassed it. ... It could be an anomaly, but they [AMC] did it. Time will tell if it's sustainable.



Contactmusic
Advertisement

Editors Recommendations

Does Anybody Want a Remake of 'I Know What You Did Last Summer'?

17 years after the original, Sony Pictures is rebooting the horror flick I Know...

Does Anybody Want a Remake of 'I Know What You Did Last Summer'?

Matt Damon and Paul Greengrass to Return for Fifth 'Bourne' Movie

Matt Damon is to return to play Jason Bourne in the fifth movie in the spy-thriller...

Matt Damon and Paul Greengrass to Return for Fifth 'Bourne' Movie

Ben Affleck Can Relate to Batman's Anger Management Issues

Ben Affleck, who will play Batman in Zack Synder's forthcoming Batman...

Ben Affleck Can Relate to Batman's Anger Management Issues

Want to Know How to Remove U2's 'Songs of Innocence' from iTunes?

Apple has launched a tool to help iTunes users remove U2's new album Songs...

Want to Know How to Remove U2's 'Songs of Innocence' from iTunes?

Kiesza - Becoming Kiesza Featurette

Kiesza talks about what inspired her to become a musical artist, as well as her interest in sailing and playing the piano...

Kiesza - Becoming  Featurette Video

Death From Above 1979 - The Physical World Album Review

Ten years ago, Canadian rock duo Death From Above 1979 hit the scene with debut full length...

Death From Above 1979 - The Physical World Album Review

George Clooney is Deserved Recipient of Golden Globes' Lifetime Achievement

George Clooney, the Oscar-winning actor and producer, is to be honoured with...

George Clooney is Deserved Recipient of Golden Globes' Lifetime Achievement

Robin Thicke Lied about Writing 'Blurred Lines', "I Was High and Drunk"

Robin Thicke says he was "high and drunk" during every interview he...

Robin Thicke Lied about Writing 'Blurred Lines',

Can Jennifer Lawrence and Bradley Cooper Recreate Oscar Magic in 'Serena'? [Trailer]

Jennifer Lawrence and Bradley Cooper certainly appear to have a connection...

Can Jennifer Lawrence and Bradley Cooper Recreate Oscar Magic in 'Serena'? [Trailer]
Advertisement

Comments

Newsletter

Subscribe to this news alert service to receive news and reviews on

Unsubscribe | Unsubscribe All