Claudia Schiffer - Claudia Schiffer Updates Iconic Guess Shot

Claudia Schiffer stars in an update of her iconic 1989 Guess shot to celebrate the company's 30th anniversary.

The photo of the supermodel - wearing nothing but a bustier, gold hoop earrings and with her blonde locks blowing across her face - boosted the brand enormously and her new shoot saw her reunited with its photographer, Ellen von Unwerth.

Paul Marciano, chief executive officer and creative director of Guess told WWD: ''She was a turning point of Guess, she was a turning point of Ellen's career, Guess was a turning point of a life for Claudia.''

Although the shot didn't feature a pair of the denim jeans the company is most famous for, Paul added it: ''Made her career in my view, and that made Guess a different company. Everybody talked about the Guess Girl.''

Claudia featured in six campaigns for the company from 1989 to 1991, and is still very fond of the brand.

She said: ''Guess will always have a soft spot in my heart, and I'm excited that 23 years later we can still work together so successfully. Shooting the Guess 30th anniversary campaign was like going back in time. It brought back so many great memories.''

Along with the new shots of Claudia, the company is releasing the 30th Anniversary Collection, inspired by her and other models who have appeared as Guess Girls, including Line Gost, Anna Nicole Smith, Adriana Lima and Eva Herzigova.

The 30th Anniversary Collection will hit Guess' flagships worldwide and department stores on April 24.


Contactmusic

Tags: Claudia Schiffer - Adriana Lima - Anna Nicole Smith - Eva Herzigova


Advertisement

Editors Recommendations

New 'Mad Max: Fury Road' Teaser Trailer Hits The Web. It's Insane. [Trailer]

While Mad Max has never been a docile franchise, we were still...

New 'Mad Max: Fury Road' Teaser Trailer Hits The Web. It's Insane. [Trailer]

Drunken Keith Urban fans hospitalised at concert

Chaos ensued at country star Keith Urban’s concert in Mansfield, Massachussetts as many fans...

Drunken Keith Urban fans hospitalised at concert

Jake Bugg - There's A Beast And We All Feed It

A new black and white video for Jake Bugg's song 'There's A Beast And We All Feed It' has now...

Jake Bugg - There's A Beast And We All Feed It Video

Ian Somerhalder And Nikki Reed Get Affectionate At Comic-Con 2014

Apparently Comic-Con is one giant love fest this year, with Ian Somerhalder...

Ian Somerhalder And Nikki Reed Get Affectionate At Comic-Con 2014

Poll: What Do We Think of The Simpsons/Family Guy Teaser Trailer?

Homer and Peter Griffin, Bart and Stewie, Marge and Lois, Lisa and Meg...

Poll: What Do We Think of The Simpsons/Family Guy Teaser Trailer?

The Kooks - Forgive & Forget (Live At Hana Studios)

The Kooks are set to return with their fourth studio album 'Listen' on September 1st 2014 via Virgin...

The Kooks - Forgive & Forget (Live At Hana Studios) Video
Advertisement

Marvel's "Avengers: Age Of Ultron" Trailer Debuted At SDCC And Looked Awesome, Probably.

Marvel kicked off promotion for Avengers: Age of Ultron early at SDCC...

Marvel's

The Hunger Games: Mockingjay Part 1 'Our Leader The Mockingjay'

Katniss Everdeen has survived the latest political disaster of Panem...

The Hunger Games: Mockingjay Part 1 Trailer

Lily Allen's Instagram Prank Might Get Aussie Policeman In Trouble

Lily Allen’s Instagram prank with the help of an Australian police officer could...

Lily Allen's Instagram Prank Might Get Aussie Policeman In Trouble


More recommendations

Advertisement

Comments

Claudia Schiffer Newsletter

Subscribe to this news alert service to receive news and reviews on Claudia Schiffer

Unsubscribe | Unsubscribe All