Cable Subscribers Get Vod Movies Same Day As Dvd

For the first time, cable subscribers will be able to watch movies on the same day as they are released on DVD as a result of a deal between Comcast, the nation's largest cable company, and several major studios. Comcast is currently testing the video-on-demand (VOD) service in Denver and Pittsburgh, according to published reports appearing today (Tuesday). The trial began quietly on Nov. 28 with little hoopla in an apparent effort to avoid a clash with DVD rental giants like Blockbuster, which have heretofore enjoyed a window of at least a month between the time films are released on DVD and the time they hit cable for on-demand viewing. Bruce Leichtman, who heads the Leichtman Research Group, told the Denver Post that the same-day VOD service represents "the ultimate convenience of not leaving your home. It's not movies over the Internet but straight to your TV."




19/12/2006


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