Brave -- A Hit Or A Miss For Pixar And Disney?

There is such a Midas image about Pixar in the Hollywood business community that even when one of its films takes in $66.7 million -- as Brave did in its opening weekend-- the result is greeted with disappointment. The Hollywood Reporter cited a note to clients from Doug Creutz of Cowen & Co., who wrote, "While this was a fine performance in our view and assures Pixar of releasing another profitable film, we remain concerned that the creative direction of Pixar may be wobbling as Brave is now the second consecutive film to receive less-than-rave reviews." Noting that Disney paid $7.4 billion for Pixar in 2006, Creutz remarked that given "the importance of Pixar as an engine of creative content for the company, we take the risk of erosion of Pixar's creative greatness very seriously." Barton Crockett at Lazard's sent clients a note saying that the film "missed our ambitious outlook" of $81 million. Nevertheless, reports indicated that among the 13 films that Pixar has produced to date, Brave ranks as its fifth highest-grossing feature. Disney shares on Monday fell $1.7 million but had recovered most of those losses by mid-morning today (Tuesday).

The top ten films over the weekend, according to final figures compiled by Box Office Mojo (figures in parentheses represent total gross to date) 1. Brave, Disney, $66,323,594, (New); 2. Madagascar 3, Paramount/DreamWorks Animation, $19,712,315, 3 Wks. ($157,086,037); 3. Abraham Lincoln Vampire Hunter, 20th Century Fox, $16,306,974, (New); 4. Prometheus , 20th Century Fox, $9,905,670, 3 Wks. ($108,452,350); 5. Snow White and the Huntsman , Universal, $8,085,630, 4 Wks. ($137,128,350); 6. Rock of Ages , Warner Bros., $7,655,377, 2 Wks. ($24,418,621); 7. That's My Boy, Sony, $7,630,411, 2 Wks. ($27,910,794); 8. The Avengers , Disney, $7,177,661, 8 Wks. ($598,425,442); 9. Men in Black 3 , Sony, $5,726,756, 5 Wks. ($163,465,707); 10. Seeking a Friend for the End of the World , Focus Features, $3,822,803, (New).

26/06/2012


Contactmusic

Tags: Pixar - Abraham Lincoln - Disney - Madagascar - Men In Black - Nevertheless - Sony - The Avengers


Editors Recommendations

Could Meg Ryan Re-Launch Career With 'How I Met Your Mother' Spin-off?

Meg Ryan could be headed for a career revival with her latest gig – narrating the...

Could Meg Ryan Re-Launch Career With 'How I Met Your Mother' Spin-off?

It's That Time Of Year Again! New Orleans Jazz Festival Returns With Another Two Weekends Of Music Mythology

It's that time of year again where New Orleans go all out to prove they are one...

It's That Time Of Year Again! New Orleans Jazz Festival Returns With Another Two Weekends Of Music Mythology

Cameron Diaz Has Felt "Betrayal" When Cheated On In The Past

Cameron Diaz is considered one of the hottest actresses in Hollywood today...

Cameron Diaz Has Felt

Banksy Breaks Silence to Condemn 'Stealing Banksy' Exhibition

After weeks of shadowy new works, Bristolian street artist Banksy has broken his...

Banksy Breaks Silence to Condemn 'Stealing Banksy' Exhibition

'Lost' Collection of Andy Warhol Paintings Found on Amiga Floppy Disks

Art historians have recovered a 'lost' collection of Andy Warhol paintings on 30-year-old Amiga...

'Lost' Collection of Andy Warhol Paintings Found on Amiga Floppy Disks

Most Offensive? Avril Lavigne's 'Hello Kitty' or Alison Gold's 'Chinese Food'?

Avril Lavigne has fought back against the critics who have labelled her music video...

Most Offensive? Avril Lavigne's 'Hello Kitty' or Alison Gold's 'Chinese Food'?

Joan Rivers Said What? Comedienne's Latest Scandal Gets Ariel Castro Kidnapping Victims Involved

People are once again outraged at something Joan Rivers said – what else is new? The 80-year-old...

Joan Rivers Said What? Comedienne's Latest Scandal Gets Ariel Castro Kidnapping Victims Involved

Lupita Nyong'o Is Crowned People Magazine's Most Beautiful Women

The 31 year-old actress, who was virtually unknown when cast in Steve McQueen's '12 Years A Slave'...

 Lupita Nyong'o Is Crowned People Magazine's Most Beautiful Women

Wow, Mean Girls Could Have Been A Very Different Movie. Casting Changes and Alternate Endings

Amazingly, it's been a decade since the release of Mean Girls, the movie that has become...

Wow, Mean Girls Could Have Been A Very Different Movie. Casting Changes and Alternate Endings


More recommendations

Comments

Pixar Newsletter

Subscribe to this news alert service to receive news and reviews on Pixar

Unsubscribe | Unsubscribe All