Arcade Fire Star Criticises Rockers' Self-publicising

ARCADE FIRE frontman WIN BUTLER has hit out at U2, THE ROLLING STONES and OASIS for forcing their music down consumers' throats with big-headed, self-important boasts. The Canadian rocker dislikes the way mainstream bands - particularly in the UK - use aggressive marketing techniques. He says, "It's not like we shun success, but at the same time we don't want to shove it down people's throats. In the UK there's this kind of rock star competition. "I don't know if U2 (sic) started it, or The Stones or Oasis but a lot of bands think in terms of, 'I'm going to be the biggest band in the world. F**k all those bands who've got no ambition.' I think that's a total crock of s**t. "There's nothing less interesting to me than the idea of marketing the f**k out of something so people are forced to like it. "Some bands are just manipulating people to buy music. That's how 90 per cent of the record industry works. It's basically the same as selling a f**king toaster or a cruise package."


Contactmusic

Tags: Arcade Fire - U2 - Rolling Stones - Oasis

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Comments

dotty's picture

dotty

There's nothing wrong with ambition. U2 do not force their music down people's throats, their fans genuinely like it. I think I detect sour grapes here. Like Smokey says- Welcome to the real world, lads. It's called survival of the fittest!
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Smokey++++++++++++++++++++++++'s picture

Smokey+++++++++...

Hey, Win, meet the Gallaghers, and welcome to the real world. Such gratitude after having the privilege of opening for U2 -- you have many miles to go to equal U2 or the Rolling Stones. I do like Arcade Fire very much and have bought both of their CDs, and can understand their frustration, but this is a competitive business...
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sidewinder_od's picture

sidewinder_od

What a maroon
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