Lily Allen - Allen Launches Record Label

20 January 2011
KOKO, Professor Green, Lily Allen

Picture: A heavily pregnant Lily Allen performing at Koko as special guest for Professor Green London, England - 19.10.10

Allen Launches Record Label

Lily Allen has turned her attentions from performing to picking new talent - she has launched her own record label and found her first new act, according to U.K. reports.

The singer took a hiatus from pop last year (10) as she prepared to become a mum. Tragically she lost her child six months in to her pregnancy in October (10).

Allen has been concentrating on other ventures during her time off, she set up a clothes shop in London last year (10) and has now thrown herself into launching her own label, called In The Name Of, which has been backed by music giant Sony.

According to Britain's The Sun, bosses at the firm have handed Allen a $225,000 (£100,000) salary and money to set up her own office and staff.

The publication reports the Smile hitmaker has signed up New York boy/girl duo Cults as her first act.


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