Heidi Klum - Active Designer Heidi Klum

07 September 2010 04:00:21 PM
Heidi Klum picture

Active Designer Heidi Klum

Supermodel Heidi Klum has teamed up with sports firm New Balance to launch her own range of activewear.

Heidi Klum is to launch her own range of activewear.

The German supermodel has teamed up with sports firm New Balance to design a collection of tunics, woven tops, leggings and outerwear and says she has been inspired by her own busy live.

Talking about the range - which will be sold on website Amazon in the UK, US, Germany and Japan - the mother-of-four told WWD: "I definitely know what it means to be on the go: four kids, school drop-offs, playdates, sports activities, the park, it goes on and on. As much as I love the gowns and sparkly clothes, what I turn to most in my closet are active clothes that look stylish but are comfortable and work for all of my activities. That is exactly what my line for New Balance is all about."

The advertising campaign was shot by Rankin, with the help of Amazon's clothing creative director Jan Dikkers, and Heidi was thrilled with the results.

She said: "I am all about action and so is my line for New Balance; so for our first campaign, I envisioned myself on the trampoline - a fun symbol of energy and activity."

The collection will be available from October 7.

As well as her activewear collection, earlier this year, Heidi released two maternity ranges as she wanted expectant mothers to still be stylish.


Contactmusic
Comment on this article

Tags: Heidi Klum - Rankin - The Go

Comments

Heidi Klum Newsletter

Subscribe to this news alert service to receive news and reviews on Heidi Klum

Unsubscribe

News by Artist: ABCDEFGHIJKLMNOPQRSTUVWXYZ0
Breaking News: O'dowd's Shame At Twitter Campaign For Baftas PrizeJean Dujardin Realises Happy Days DreamBaxendale Has No Regrets Over Snubbing Friends StardomEastwood's Son Joins Baseball Drama CastMcg Eyeing Lea Michele For Spring AwakeningNicolas Cage 'Couldn't Speak' After Action Scene InjuryParker's Snap Decision To Accept Lovelace RoleMarla Sokoloff Is A MotherMiley Cyrus Not Heading To CollegeMccartney Brushes Off Album Title CriticsPickler Considering AdoptionSir Elton Urges U.K. Government To Stop India Health ChangesAmy Winehouse's Ex Husband Ordered To Pay Back $1.60 In Burglary CaseColdplay Postpone Australia AppearancesCher's Father Figure DiesChris Brown Loses Bid To End Probation EarlyChris O'dowd Not Hopeful About Bafta Chances David Cronenberg's Spanking Worries Owen Wilson And Vaughn Reuniting For New ComedyChanning Tatum & Jenna Dewan's Tattoos Recall Honeymoon SicknessSelena Gomez Replaces Pal Miley Cyrus In Sandler's Spooky FilmHilary Duff's Dog Undergoes Brain Surgery Lady Gaga Was Bulimic Berlinale Jury Meets The PressDespite Costly Hacking Scandal, News Corp Profits SoarTweets May Cost Cnn's Martin His JobRadcliffe Miffed About Academy Snub Of HarryDegeneres Thanks Bill O'reilly For SupportNcis Still Strong After 200 EpisodesShut Down Protected Peer To Peer Technology DevelopedMore Cable Subscribers Cutting CordsPerson To Person Revival Flops On Night No 1Symone Black Fully Recovers After American Idol CollapseAmfar New York Gala Pulls In Heidi Klum, Cindy CrawfordThe Rock Wrestles Life Out Of 'Journey 2: The Mysterious Island'Foo Fighters Announce These DaysKyle Dyer, Television Host, Bitten By Dog Live On AirGlade Festival Returns: Sven Vath And Andy C To Headline Main StageBourne Legacy Trailer Sees Jeremy Renner Step Into Damon's ShoesStormtroopers Share Popcorn At Star Wars 3D ScreeningKylie Minogue's Slow Tops Sexy Songs ListRoland Martin Suspended Over David Beckham Homophobia RemarksJim Carrey's Daughter Gets The Boot On American IdolAmerican Idol Contestant Falls Off Stage In HollywoodBelated Hall Of Fame Induction For Smokey Robinson's Miracles'House' And Hugh Laurie Wave Goodbye After 8 SeasonsShakira Awarded Prestigious French Government HonourColeen Rooney's Blackmailers Jailed For 'Despicable' Act