Abc And Nba Together Spell Huge Ratings

18 June 2012

Abc And Nba Together Spell Huge Ratings

With its coverage of the NBA Finals, ABC is trouncing its competitors. With 11.4 million viewers tuning in, Thursday's telecast of Game 2 between the Miami Heat and the Oklahoma City Thunder drew an audience that exceeded all of the other networks' combined. Among the key age group of 18-49, the telecast outdistanced the combined audience of CBS, NBC, and Fox by 21 percent, the network said. Sunday night's telecast also amounted to a slam dunk for ABC, with Game 3 drawing 11.5 million viewers (live sports telecasts are often subject to considerable revisions of their limited Nielsen overnight figures). It received a sharp challenge from another sports event -- the U.S. Open on NBC, which averaged 8.8 million viewers. ABC also had a very good night on Friday as its coverage of Nik Wallenda's highwire walk over Niagara Falls drew 10.1 million viewers, peaking in the last half hour at 10 30 p.m. with 13.1 million viewers. The network said it was the biggest audience it had drawn on a Friday night since November 2007.

18/06/2012

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Abc And Nba Together Spell Huge Ratings