WILCO - WILCO DEFEND VW COMMERCIAL

WILCO DEFEND VW COMMERCIAL

Rockers WILCO have defended their decision to licence songs from new album Sky Blue Sky for use on U.S. TV commercials promoting Volkswagen cars. The Chicago, Illinois group insists the move is a result of finding it increasingly difficult to get their music on the radio. A posting on the band's website also points out that frontman Jeff Tweedy has appeared in an Apple Computer advert and that a Wilco song has been used for a Telefonica Mobile promotion in Spain. The statement reads: "This is a subject we've discussed internally many times over the years regarding movies, TV shows and even the odd advertisement. "With the commercial radio airplay route getting more difficult for many bands (including Wilco), we see this as another way to get the music out there. "As with most of the above (with the debatable exception of radio) the band gets paid for this. And we feel okay about VWs. Several of us even drive them."