CBS - THE EMMYS SHINE AGAIN

THE EMMYS SHINE AGAIN

After two years of record-low ratings, the Primetime Emmy Awards roared back with 13.3 million viewers Sunday night. But the awards show was nevertheless trounced by NBC's Sunday Night Football (New York Giants vs. Dallas Cowboys), which averaged 21.67 million viewers. Indeed 18 million was recorded for CBS's own football overrun at 7 00 p.m. The awards telecast averaged over 14 million viewers for its first two hours but dropped to about 11 million in its final hour -- a surprise given the fact that the major trophies are handed out in that hour.

21/09/2009