05 January 2009 22:11
50 CENT - RAP STARS TO MARKET LIQUOR RANGE
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Caption: 50 Cent (Picture) The L.A. Premiere of 'The Wrestler' held at the Academy of Motion Pictures Arts and Sciences Los Angeles, California ....
RAP STARS TO MARKET LIQUOR RANGE
Rappers 50 CENT and BUSTA RHYMES are to front a new range of liquors after bosses at their management company, Violator, struck a deal with manufacturers Drinks Americas.
The two stars will appear in marketing campaigns for Leyrat Cognac and Sparkling Vodka later this year (09).
It's not the first time Drinks Americas executives have tapped hip-hop stars for their advertising campaigns - Dr. Dre entered into a partnership with the firm last February (08) to promote a line of premium beverages.
05 January 2009 22:11
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