12 November 2009
MORE PEOPLE WATCHING TV THAN EVER BEFORE
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MORE PEOPLE WATCHING TV THAN EVER BEFORE
Despite competition in the home from the Internet, DVD's and videogames, Americans spent more time watching television during the 2008-2009 season than ever before, according to a study by Nielsen Media Research. In a new report released on Wednesday, Nielsen said that Americans spent an average of four hours and 49 minutes a day in front of their TV sets, up four minutes from the previous year and nearly one hour (58 minutes) from the 1998-1999 season. "The continued increase in television consumption can be attributed to several factors including more television sets in the home, and Americans also have more channels and content to choose from and are using their DVRs more than ever," Nielsen explained.
12/11/2009
