21 February 2008
DISNEY - DISNEY ADS COMING TO A THEATER NEAR YOU
NEWS BY ARTIST ALPHABETICALLY |
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Caption: Disney (Picture) presented Finding Nemo On Ice Washington DC, USA ....
DISNEY ADS COMING TO A THEATER NEAR YOU
Disney plans to begin pitching its DVDs aimed at kids as part of the ad clusters screened in movie houses showing G- and PG-rated films. The company announced Wednesday that it has signed a deal with National CineMedia's FirstLook, which delivers ads to theaters owned by such chains as AMC, Cinemark, and Regal in 164 markets. Disney President Bob Chapek said in a statement that the deal gives his company "an opportunity to showcase Disney Home Entertainment content to families in the perfect entertainment environment."
21/02/2008
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